Does anyone know the
relative market share of iPhones/iPads
vs Android devices? And what are the
demographics behind who tends to have
each type?
My expectation was
that Android probably outsells Apple by
at least 2:1 and maybe 3:1. Also that
the demographics would favor more Apple
devices in cities and suburbs, and
Android in small towns and rural areas.
Partially because of the stereotype of
an Apple customer, partially because of
price, but also just the fact that there
are no Apple stores in rural areas.
My area is mostly
rural, yet when I see what devices have
DHCP leases on customer routers, most of
the time there are all these iPhones and
iPads.
I’m trying to figure
out the demographics, but the only thing
I’ve noticed is that from the DHCP
hostnames like Marys-Iphone and
Susans-iPad, a lot of them tend to be
female. Still, the whole household
tends to have the same brand of phone.
I assume one of the parents goes to the
AT&T or Verizon store and gets 5
phones and a family share plan and
everybody gets the same brand of phone.
Does Apple really
have bigger market share than Samsung
and all the other Android phone makers
put together? Or am I wrong and rural
areas actually tend to be Apple country?