Does anyone know the relative market share of iPhones/iPads vs Android devices? And what are the demographics behind who tends to have each type?
My expectation was that Android probably outsells Apple by at least 2:1 and maybe 3:1. Also that the demographics would favor more Apple devices in cities and suburbs, and Android in small towns and rural areas. Partially because of the stereotype of an Apple customer, partially because of price, but also just the fact that there are no Apple stores in rural areas. My area is mostly rural, yet when I see what devices have DHCP leases on customer routers, most of the time there are all these iPhones and iPads. I'm trying to figure out the demographics, but the only thing I've noticed is that from the DHCP hostnames like Marys-Iphone and Susans-iPad, a lot of them tend to be female. Still, the whole household tends to have the same brand of phone. I assume one of the parents goes to the AT&T or Verizon store and gets 5 phones and a family share plan and everybody gets the same brand of phone. Does Apple really have bigger market share than Samsung and all the other Android phone makers put together? Or am I wrong and rural areas actually tend to be Apple country?
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