Or is it safe to assume that it is in effect as long as we provide the 
value as in 
$ad->headlinePart1 = "{=$feedName.headlinePart1:test123}";



On Thursday, April 6, 2017 at 10:29:43 AM UTC-7, s...@feedonomics.com wrote:
>
> Hi Shwetha,
>
> That helps a lot, thanks! However, after trying it with code such as: 
> $ad = new ExpandedTextAd();
> $ad->headlinePart1 = "{=$feedName.headlinePart1:test123}";
>
> What we see in ad previews is something like *"{=myFeedName.myHeadline1}"* 
> with 
> no indication that default text has been applied, such as "
> *{=myFeedName.myHeadline1:test123}"*. How can we confirm that the ad is 
> using default values?
>
> Thanks,
> Sam
>
> On Thursday, March 30, 2017 at 11:54:20 AM UTC-7, Shwetha Vastrad (AdWords 
> API Team) wrote:
>>
>> Hi Sam, 
>>
>> When you include {keyword:default text} in the TextAd, the default text 
>> will be used when the text can't be replaced by a keyword. If you want to 
>> use default text in Ad Customizers in a similar manner, the syntax will be 
>> {=FeedName.AttributeName:default value}. Please see the Customizing Text 
>> Ads 
>> <https://developers.google.com/adwords/api/docs/guides/ad-customizers#setting_up_an_ad>
>>  
>> guide for more details. 
>>
>> Regards,
>> Shwetha, AdWords API Team.
>>
>

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