Hi Mark, You can use either Keyword Insertion <https://support.google.com/adwords/answer/6371157>, AdParameters <https://developers.google.com/adwords/api/docs/guides/ad-parameters> or Ad customizers <https://developers.google.com/adwords/api/docs/guides/ad-customizers> to update the contents of the displayUrl of an Ad. Using keyword insertion, you'll be able to replace the exact keyword which was matched to the search term. If you want to modify the keywords before updating the displayUrl, you should use AdParameters or Ad customizers. The SetAdParameters <https://github.com/googleads/googleads-java-lib/blob/master/examples/adwords_axis/src/main/java/adwords/axis/v201609/campaignmanagement/SetAdParameters.java> Java example demonstrates how to set ad parameters for a keyword. You can then create Ads which use these parameters in the displayUrl. The AddAdCustomizer <https://github.com/googleads/googleads-java-lib/blob/master/examples/adwords_axis/src/main/java/adwords/axis/v201609/advancedoperations/AddAdCustomizer.java> Java example demonstrates how to add an Ad customizer feed and use this feed to build an ad. Example code in other languages is available here <https://developers.google.com/adwords/api/docs/clientlibraries>.
Let me know if you have any further questions. Regards, Shwetha, AdWords API Team. -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and Google+: https://googleadsdeveloper.blogspot.com/ https://plus.google.com/+GoogleAdsDevelopers/posts =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. Visit this group at https://groups.google.com/group/adwords-api. To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/967dfa41-ed91-41a6-82b2-04f97a22fd97%40googlegroups.com. For more options, visit https://groups.google.com/d/optout.