Thanks, Danial.

While I might understand not reporting this metric precisely with very
small or zero actual impressions, the "> 90%" number seems unrelated to the
number of impressions reported. For example, I have one row that shows 1
impression and "66.67%" rank lost impression share. I have another row with
1702 impressions and "> 90%" rank lost impression share.

The "> 90%" number seems to displayed if and only if the rank lost
impression share is above 90%. I don't see any rows that have precise rank
lost impression share greater than 90. I'm trying to understand why AdWords
will happily report "88.89%" lost impression share (as one example I've
seen) but won't tell me anything like "90.11%" lost impression share.

-- 
Devesh


On Mon, Jul 29, 2013 at 5:20 AM, Danial Klimkin <
adwordsapiadvisor+dan...@google.com> wrote:

> Hello Devesh,
>
>
> We do not plan to expose the raw impression numbers on search results in
> the AdWords API. As you mentioned, this metric can't be reported precisely
> with very small or zero actual impressions.
>
>
> -Danial, AdWords API Team.
>
>
> On Saturday, July 27, 2013 2:59:49 AM UTC+4, Devesh Parekh wrote:
>>
>> I'm running experiments and analyzing how my changes affect impressions
>> by requesting Impressions and SearchRankLostImpressionShare from the
>> reporting endpoint. I usually get pretty precise numbers in these reports
>> like "13.08%", but I sometimes get really fuzzy numbers like "> 90%", which
>> is not amenable to analysis.
>>
>> Is there a reason why the number is so imprecise? If not, can you replace
>> it with a more precise number? Better yet, can you report
>> SearchRankLostImpressions directly instead of
>> SearchRankLostImpressionShare, which is not very useful in cases where I
>> have 0 impressions?
>>
>> --
>> Devesh
>>
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