Hi Kevin,

Using  {keyword} parameter we can get the word which was searched by the 
user. But how to get the exact keyword from the AdGroup which triggered the 
Ads.

For e.g. I am running a Adgroup by name *Project Management *and keywords 
associated with this are *project, project **management app* *, *and *project 
web app.*
*
*
Now the user have searched for, say *project app *and my ad was displayed.* 
*How do I know that my ad was displayed from the keyword  *project 
management app *or *project web app.*
*
*
TIA,
Vijayraj

On Wednesday, 11 January 2012 22:04:45 UTC+5:30, Kevin Winter wrote:
>
> Hi Vijayraj,
>   I believe the {creative} parameter will return the ID of the Ad, but I 
> have not used ValueTrack myself, so I recommend you test this.
>
> - Kevin Winter
> AdWords API Team
>
> On Wednesday, January 11, 2012 7:24:26 AM UTC-5, Vijayraj Chauhan wrote:
>>
>> Hi Kevin,
>>
>> Thanks for the link...However referring to ValueTrack I found that it is 
>> possible only to get the keyword...Using this keyword we can find the 
>> AdGroup in which that keyword is present, but we cannot find the ad which 
>> was displayed to the user...Is it possible to retrieve the Ad id .......??
>>
>> TIA,
>> Vijayraj
>>
>

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