Hi Dian,

As I mentioned before, the match type of the source keyword doesn't
affect the match type, and therefore statistics, of the returned
keywords.  If you ignore the match type of the source keyword from
your tests you can see the statistics only change based on the match
type of the returned keyword.

Best,
- Eric

On Mar 3, 2:59 am, "web.dev" <perl....@gmail.com> wrote:
> Hi Eric,
>
> thank you for your reply but I need a more precise explaination of
> this functionality in order to get the best results for generating
> campaigns - the lack of knowledge on this topic is not an option for
> me.
>
> I did the following test:
> * I picked a keyword and tested 3 combinations
> ** source keyword from type EXACT, results from type BROAD (eb)
> ** source keyword from type BROAD, results from type EXACT (be)
> ** source keyword from type BROAD, results from type BROAD (bb)
> * I generated a couple of results (see below), compairing them based
> on AVERAGE_TARGETED_MONTHLY_SEARCHES (AM),      GLOBAL_MONTHLY_SEARCHES
> (GM) and the Rank (based on the order in which the results are
> returned):
>
> Text    ebAM    beAM    bbAM    ebGM    beGM    bbGM    ebRank  beRank  bbRank
> kw1     33100   14800   33100   40500   14800   40500   0                     
> 0         0
> kw2  390                0               390     390             91      390   
>   5
>                       1         1
> kw3     880     210     880     880     210     880     1                     
> 2         2
> kw4     2900    480             2900    4400    480     4400    2
> 3       3
> ....
> kwx 74000       22200   74000   74000   27100   74000   682
> 682     790
> kwy     8100    590     8100    8100    590     8100    683                 
> 683         792
>
> I just can not understand how are the results generated. As you can
> see:
> eb = bb regarding volume
> be = bb regarding rank (sometimes)
> eb = be regarding rank (sometimes)
>
> Could you (or some one from the developers) explain shortly based on
> examples why the difference in the results. I would like to see at
> least how are the dependencies between the match type and the rank /
> search volume / competition / CPC defined.
>
> Best regards,
> Dian

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