I've been checking the last donation campaigns, and since 2013 or so the
amount asked in the banner seems to be the equivalent of $3 (I seem to
recall that in initial campaigns it was higher).

At the current exchange rates, $3 is about 4 regular coffee cups in
Portugal, and 3 coffee cups in Brazil.

This year we (WMPT) suggested Thea to drop the coffee bit for Portugal, and
she did. I am curious to see if it had any effect.

Paulo


Peter Southwood <[email protected]> escreveu no dia sexta,
5/10/2018 à(s) 21:03:

> That would be appalling
> Cheers,
> Peter
>
> -----Original Message-----
> From: Wikimedia-l [mailto:[email protected]] On
> Behalf Of James Salsman
> Sent: 05 October 2018 20:09
> To: Wikimedia Mailing List
> Subject: Re: [Wikimedia-l] when is the last time a one-line fundraising
> banner was A/B tested
>
> Apparently it says $10 in Brazil?
>
> On Mon, Oct 1, 2018 at 3:29 AM Paulo Santos Perneta
> <[email protected]> wrote:
> >...
> > Looking by the sample I know in Brazil (last year fundraising campaign,
> in
> > August I believe) the Brazilian Portuguese Wikipedia readers often got
> > enraged to the point of vandalizing articles stating their disgust for a
> > campaign asking money to an impoverished country (even more saying 10$
> was
> > the cost of a coffee there). Others "donated" money or attempted to
> donate
> > it thinking it was a kind of a fee for being allowed to read Wikipédia
> > (kind of a subscription).
> On Fri, Oct 5, 2018 at 10:28 AM Peter Southwood
> <[email protected]> wrote:
> >
> > I thought this specific message was targeting North Americans for whom
> $3 is a realistic price. If the message is for worldwide use I would also
> find it offensive in its US centric price claims. I am in Africa, where a
> cup of coffee would normally be less than $3 US, but is enormously variable
> depending on where you are, what coffee you drink, and who you buy it from.
> I don't drink coffee myself, so not particularly expert on the topic.
> > Cheers,
> > Peter
> >
> > -----Original Message-----
> > From: Wikimedia-l [mailto:[email protected]] On
> Behalf Of James Salsman
> > Sent: Friday, October 5, 2018 7:17 PM
> > To: Wikimedia Mailing List
> > Subject: Re: [Wikimedia-l] when is the last time a one-line fundraising
> banner was A/B tested
> >
> > Someone recently complained that referring to the equivalent of USD $3
> > as the cost of a cup of coffee was incorrect and substantially
> > offensive in Brazil. And then a few weeks later there was a discussion
> > about how donations are so much smaller in the developing world.
> >
> > Coincidence? I don't think so.
> >
> > On Fri, Oct 5, 2018 at 10:11 AM Peter Southwood
> > <[email protected]> wrote:
> > >
> > > It is a bit of a wall of text, but at first reading the message is
> less offensive than many previous versions.
> > > Cheers,
> > > Peter
> >
> > _______________________________________________
> > Wikimedia-l mailing list, guidelines at:
> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and
> https://meta.wikimedia.org/wiki/Wikimedia-l
> > New messages to: [email protected]
> > Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
> <mailto:[email protected]?subject=unsubscribe>
> >
> >
> > _______________________________________________
> > Wikimedia-l mailing list, guidelines at:
> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and
> https://meta.wikimedia.org/wiki/Wikimedia-l
> > New messages to: [email protected]
> > Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
> <mailto:[email protected]?subject=unsubscribe>
>
> _______________________________________________
> Wikimedia-l mailing list, guidelines at:
> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and
> https://meta.wikimedia.org/wiki/Wikimedia-l
> New messages to: [email protected]
> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
> <mailto:[email protected]?subject=unsubscribe>
>
> ---
> This email has been checked for viruses by AVG.
> https://www.avg.com
>
>
> _______________________________________________
> Wikimedia-l mailing list, guidelines at:
> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and
> https://meta.wikimedia.org/wiki/Wikimedia-l
> New messages to: [email protected]
> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
> <mailto:[email protected]?subject=unsubscribe>
_______________________________________________
Wikimedia-l mailing list, guidelines at: 
https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and 
https://meta.wikimedia.org/wiki/Wikimedia-l
New messages to: [email protected]
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, 
<mailto:[email protected]?subject=unsubscribe>

Reply via email to