OK, that makes sense. :)

On Tuesday, March 15, 2011 11:56:17 PM UTC-4, encompass wrote:

> I wanted it to mean as much as possible. It was intended to mean you can be 
> productive and it was thought out with experienced hands when created.
> On 15 Mar 2011 22:13, "Anthony" <abas...@gmail.com> wrote:
> >
> > I like "Productivity by Design" because it sounds catchy and includes the 
> word "Productivity", but I'm sort of wondering what we mean with "by 
> design". Does that imply we didn't accidentally create a productive 
> framework but have done so with forethought "by design"? Or perhaps that 
> web2py achieves productivity by promoting a particular design to its web 
> apps? I want it to be meaningful because it sounds cool, but it seems a 
> little murky to me.
> >  
> > Anthony
> >
> > On Tuesday, March 15, 2011 3:49:47 PM UTC-4, mwolfe02 wrote:
> >>
> >> +1 Productivity by design 
> >>
> >> On Mar 15, 2:13 pm, danto <web2...@gmail.com> wrote: 
> >> > 2011/3/15 mart <msen...@gmail.com> 
> >> > 
> >> > 
> >> > 
> >> > 
> >> > 
> >> > 
> >> > 
> >> > 
> >> > 
> >> > > Just throwing in my 2 cents worth, 
> >> > 
> >> > > Personally, I kind of like the that it says Enterprise, but as 
> >> > > mentioned here, depends on who's reading it. This is my first try in 
>
> >> > > world if open source so the experience may speak to me differently 
> >> > > than let's say the younger crowed who may be growing up with it. So 
> my 
> >> > > take on it as well as the enthousiasme I may have for it is in fact 
> >> > > telling of previous experiences. When I have to get up in front of 
> >> > > folks (usually at a much higher pay grade ;) ) and talk about where 
> I 
> >> > > want to take my projects and how I want to handle the releases of 
> >> > > their software, I tend to speak about "what's exciting about web2py" 
>
> >> > > and much less about "how it will help us be more productive". 
> >> > > Somethings tend to be the same (at least that how I see it), I never 
>
> >> > > would have sold the idea or even have gotten as far  with convincing 
>
> >> > > my current employer to dump  and trash all current processes and 
> >> > > associated resources & tools without  showing conviction and 
> >> > > excitement. I sold them on this because i relied on what I liked 
> about 
> >> > > web2py and what could inspire me, which is something I never would 
> >> > > have been able to to do any other way. 
> >> > 
> >> > > Personally, i find I care a lot less abut being productive and MUCH 
> >> > > more about being excited about being productive. I like web2py, and 
> I 
> >> > > like python, I like that i can start something and quickly see 
> things 
> >> > > happen and I really like that I can take time to think about 
> changing 
> >> > > things around, scaling other things upwards, etc, and I can do this 
> >> > > because web2py has a community where one can login post a question 
> and 
> >> > > get quick answers (as well as good exchanges that make me think). 
> >> > 
> >> > > Given the choice, that's what I would rely on to tag web2py... i 
> would 
> >> > > choose something that sounds exciting, has community and something 
> >> > > that inspires... (all the great technical details are without a 
> doubt 
> >> > > impressive and great, but that would put me in "shopping mode" as 
> >> > > opposed relying on impression. so I would ask a question instead... 
> >> > 
> >> > > "what inspires you?" 
> >> > 
> >> > > Who wouldn't look twice at a t-shirt with a big red tree on it that 
> >> > > aks a question like that? 
> >> > 
> >> > > anyways, 
> >> > 
> >> > > That's it, 
> >> > > Mart :) 
> >> > 
> >> > > On Mar 15, 12:56 pm, Anthony <aba...@gmail.com> wrote: 
> >> > > > I haven't come up with any great tagline ideas of my own yet, but 
> as we 
> >> > > > generate ideas, it might be useful to first think about some of 
> the 
> >> > > > distinctive attributes and goals of web2py and its community. Here 
> are 
> >> > > some 
> >> > > > things I think about when I think of web2py: 
> >> > 
> >> > > >    - Easy (to set up, learn, use, distribute, and deploy) 
> >> > > >    - Rapid development, productive, efficient, compact, concise 
> >> > > >    - Feature-packed, comprehensive 
> >> > > >    - Secure 
> >> > > >    - Stable (backwards compatible) 
> >> > > >    - User-focused 
> >> > > >    - Innovative 
> >> > > >    - Well integrated 
> >> > > >    - Actively developed, constantly improving, frequent releases, 
> fast 
> >> > > bug 
> >> > > >    fixes, responsive to user needs 
> >> > > >    - Friendly, open, welcoming, helpful, supportive 
> >> > > >    - Professional, mature, serious 
> >> > > >    - It's for everyone, from beginner (wizard, plugin_wiki) to 
> expert 
> >> > 
> >> > > > The book preface also provides some good inspiration: 
> >> > >http://www.web2py.com/book/default/chapter/00 
> >> > 
> >> > > > We should also be mindful of different potential audiences we may 
> want to 
> >> > > > target, which may include small or solo web dev companies; 
> internal web 
> >> > > > developers within larger organizations; web-based businesses; 
> non-Python 
> >> > > > professional developers (e.g., coming from PHP, Java); beginners 
> who are 
> >> > > new 
> >> > > > to web dev and/or Python; entrepreneurs; managers within 
> organizations or 
> >> > > > external clients who have to approve the use of the framework; 
> >> > > instructors 
> >> > > > who are teaching web dev; etc. Different types of users will care 
> more 
> >> > > about 
> >> > > > different sets of attributes. 
> >> > 
> >> > > > I think one challenge that web2py has in terms of communication is 
> that 
> >> > > it 
> >> > > > is appealing both to beginners and to professionals/experts. The 
> problem 
> >> > > is, 
> >> > > > when you advertise how easy and simple something is for beginners, 
>
> >> > > experts 
> >> > > > might assume it is going to be too basic or constraining to meet 
> their 
> >> > > > needs. On the other hand, if you advertise how powerful, flexible, 
> and 
> >> > > > productive something is for experts, beginners might assume it 
> will be 
> >> > > too 
> >> > > > difficult and overwhelming for them. web2py has managed a great 
> feat by 
> >> > > > being very easy but also very comprehensive, powerful, and 
> flexible. It's 
> >> > > > got something for everyone. 
> >> > 
> >> > > > Anyway, those are just some things to think about. So far, I think 
> my 
> >> > > > favorite proposal has been: 
> >> > 
> >> > > >    - "Productivity by Design" 
> >> > 
> >> > > > Here are some other options: 
> >> > 
> >> > > >    - "web2py - The Web framework for Django users with deadlines." 
>
> >> > > >    - "web2py - Why are you reading this tagline? You could have 
> built a 
> >> > > web 
> >> > > >    app by now!" 
> >> > 
> >> > > > Finally, although the term "enterprise" is sometimes misunderstood 
> and 
> >> > > even 
> >> > > > mocked, it clearly appeals to some potential users because it 
> suggests 
> >> > > that 
> >> > > > the framework is serious, stable, secure, professional, 
> well-supported, 
> >> > > etc. 
> >> > > > So, even if we're dropping "enterprise" from the tagline, I think 
> we 
> >> > > should 
> >> > > > still strive to communicate that aspect of the framework and 
> community. 
> >> > 
> >> > > > Best, 
> >> > > > Anthony 
> >> > 
> >> > (...tldr) 
> >> > 
> >> > Web2Py: Productivity by Design 
> >> > Python Integrated Web Framework
>

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