Ali, Thanks so much, thoughts below. Best, John On Mon, Jul 8, 2013 at 10:28 AM, Ali Lown <a...@lown.me.uk> wrote:
> Heh. This saves us having to write an [ANNOUNCE] for you... > FIRST! Tee hee. > > > One key thing that I'd like to chip away at is getting our Web presences > > sussed out a bit more. Web sites/ownership, social media presences, > > communications with the media - all of these need to get organized for > > success. > > I am not sure what sort of 'social media presence' would make sense > for an Apache project? Could you clarify? > One of the challenges that many products/platforms have is awareness of a given presence as a brand. When people say "Apache Wave" in places like Facebook or Google+ or Twitter, for example, we want people to "catch on" that Apache Wave communicates about itself via social media to developers and to the public via more than just its own Web site. So it would make sense to have for official announcements and general communications a Facebook page, a Google+ page, a Twitter account and perhaps a LinkedIn account. This is important for people referencing us in their posts as well as for our own communications. So, for example, when I write a post in Google+ that references "Apache Wave," a "+Apache Wave" link will provide a hyperlink in that post to an Apache Wave page on Google+, which can have announcements and links to our official site. These are fundamental and important marketing tools, IMO, and can enable us to publicise key milestones and services availability more effectively. > > > Example: shouldn't waveprotocol.org be labeled clearly as an > > Apache Wave asset? > > The wave protocol site is controlled by Michael (IIRC), and is was not > originally directly related to the Apache project, rather the > open-source protocol behind wave. (Of which we seem to have become the > keepers). > > We have had several attempts in the past to migrate the useful > information over to the wiki here, which I think is now complete. > (If anybody knows any relevant, up-to-date information left on > waveprotocol.org that is not on the wiki here, please add it!) > As such, I don't know if there is any point in keeping > waveprotocol.org any more? (Perhaps it should just redirect to our > incubator site?) > I am thinking that a redirect would be the right thing to do if all of the information is migrated, presuming that we have control of the DNS record to do this. We need to make the Apache ownership of the brand 100 percent clear. > > Ali >
