To quote from the end of the article:
" Sonos fans are in for an exciting 2023"
Unfortunately I predict it will also have an impact on my bank account 🤣
Here now the article about the new speakers which I predict will be officially 
announced in the next weeks with preorders opening up for maybe an April ship 
date which I believe was how they did it for the Roam. I'll follow this post 
with another if I can find the article again where the Sonos CEO mused about 
how Apple, Amazon and Google are making it easy for Sonos to remain the market 
leader with no significant and exciting new offerings.

CEO Patrick Spence has said Sonos will "reset the bar" in its existing audio 
categories, and the Era speakers will lead that charge this year

Sonos is preparing a new generation of smart speakers, known as the Era 300 and 
Era 100, that will debut in the coming months, The Verge has learned. The 
speakers, which The Verge previously detailed under the codename Optimo, will 
be pitted against Apple’s $299 HomePod and other smart home speakers from 
Google and Amazon. The flagship Era 300 is designed to showcase spatial audio 
music tracks and Dolby Atmos content. Both speakers have a completely new 
design compared to existing Sonos products.
The Verge can exclusively report the consumer-facing names as Sonos finalizes 
plans for the Era 300 and 100. As further evidence of the new Sonos product 
family, a document from Sanus, a manufacturer of TV mounts and speaker 
accessories, directly mentions the Era speakers. The document is for an $80 
wall mount that’s compatible with both products. There’s also a second document 
that mentions floor stands for the Era speakers. Apparently priced at $220, the 
stands have a weighted base and will allow for “17 inches of height adjustment 
for optimal listening.” Both Sanus documents were published last month, 
according to a Google web search.
Back in August, The Verge revealed that Sonos plans to release multiple new 
speakers as part of a new product series. The most premium of those devices is 
codenamed Optimo 2 — this is likely the Era 300 — and it will be a 
multidirectional speaker built to get the most from spatial audio. Featuring a 
completely rearchitected acoustic design, the Era 300 will offer the richest 
fidelity of any single speaker that Sonos has ever released. Aside from being 
better suited for immersive spatial audio music tracks, the Era 300 is also 
likely to offer USB-C line-in, Wi-Fi 6 connectivity, and potentially Bluetooth 
playback as well. These features were all explored during development, though 
some could change in the final hardware.
Less is currently known about the Era 100, but it is likely that an Era 100 SL 
(without built-in voice microphones) will also be part of the 2023 Sonos 
lineup. This could potentially end up being a Sonos One successor with 
up-firing Dolby Atmos drivers — a missing piece of the company’s home theater 
portfolio that Sonos fans have long clamored for. All speakers in the Era 
lineup will support automatic tuning and sound optimization. Sonos plans to 
highlight the company’s progress in using sustainable and environmentally 
friendly materials with the Era portfolio.
The “300” branding of the flagship Era is also likely to raise memories of the 
long-retired Sonos Play:3. It was previously a middle-ground speaker between 
the Play:1 (now the Sonos One) and Play:5 (Sonos Five).
Sonos has ambitious plans for the coming months and beyond; CEO Patrick Spence 
has previously stated that the company will enter four new product categories — 
with the first device in a brand new category due this year.
Sonos fans are in for an exciting 2023. Whatever that product is, it will be 
different from the Era speakers, which fit into one of Sonos’ core businesses. 
Spence hinted at the pending arrival back in November, promising that Sonos 
would “reset the bar in our existing product categories, further 
differentiating Sonos as the choice for premium home audio.”
For the first time, The Verge can also report that development is currently 
underway on a second-generation Sonos Move speaker. As the larger, more 
powerful model of Sonos’ two Bluetooth speakers, the Move has gained popularity 
for its versatility and impressive sound quality. The first-generation Move was 
announced in 2019, so a refresh in 2023 would make a lot of sense.

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