On Fri, 4 Dec 2009, Ted Mittelstaedt wrote:
That wouldn't ever happen because the whole point of the CAN-SPAM
act is to allow the spammers to send out the "first" mail. Direct e-mail mailers just setup fake company after fake company, so they can
repeatedly spam the "first time" over and over again.

Well, if a company wants to sell a 'reputation', then it has to have more behind it than letting in 'first time' companies. any registration process should involve a clear investigation of whether a business is merely a 'front' for a spammer. Shouldn't be too hard to spot.

Who exactly are those mailers? Just curious since I've never in my life seen an unsolicited commercial e-mail from a list that I never opted in on in the first place, that I "wanted"

What are you asking? Obviously 'unsolicited' is NOT 'wanted', so therefore by using the word 'wanted' I am by definition meaning *solicited*. That means somone ASKED for the mail. REQUESTED it via an opt-in mechanism, with confirmation. Companies that apply for habeas accreditation send material that has similar *content* to spam (buzzwords like percentages off and the like) that might make a spam filter *mistake* their ad for an unsolicited spam, but which should NOT be blocked because the recipients HAVE requested and WANT the mail. It is SOLICITED.

And yes, people *do* request notices of weekly specials at their computer store, and ads for the next event at the colliseum. There is a lot of legitimate e-mail advertising. None of it is (should be) 'unsolicited'.

- Charles

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