http://www.nytimes.com/2006/05/21/business/yourmoney/21spam.html

Matt Sergeant (of MessageLabs, and one of the early SpamAssassin
committers too!) is interviewed about spam, with a bit of relevance
regarding image checksumming (which we've been talking about recently):


  The spammers were trying to circumvent the world's junk-mail filters by
  embedding their messages -- whether peddling something called China
  Digital Media for $1.71 a share, or a "Hot Pick!" company called GroFeed
  for just 10 cents -- into images.

  It worked, but only briefly. Antispam developers at MessageLabs, one of
  several companies that essentially reroute their clients' e-mail traffic
  through proprietary spam-scrubbing servers before delivering it, quickly
  developed a "checksum," or fingerprint, for the images, and created a
  filter to block them. [...]

  Shortly after MessageLabs created a filter to catch the stock spams, the
  images they contained changed again.

  They were now arriving with what looked to the naked eye like a gray
  border. Zooming in, however, the MessageLabs team discovered that the
  border was made up of thousands of randomly ordered dots. Indeed, every
  message in that particular spam campaign was generated with a new image
  of the border -- each with its own random array of dots. [...]

  "We actually developed some technology to detect borders in images and
  figure out the entropy -- that is, to figure out if the border was
  random," Mr. Sergeant said. "So that was fine." Of course, shortly
  afterward, "they decided to stop using the borders," he added.

  From there, the senders began placing a small number of barely
  perceptible and, again, randomly placed dots -- a pink one here, a blue
  one there, a green one near the bottom -- throughout the images. Then
  they shifted to multiple images, with words spelled partially in plain
  text and partially as images, so that the content, when viewed on a
  common e-mail reader like Outlook or AOL, would look like an ordinary
  message.


Aside from that techie stuff, it's a good interview too ;)

--j.

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