As Magnolia is an open source CMS, if you can do it, then it can be done :-)

But actually, Magnolia is exceptionally well suited for your needs. You should 
find a lot of content about personalization and Magnolia, e.g.
https://youtu.be/Qx7W-YyqtU4 <https://youtu.be/Qx7W-YyqtU4>

And about integrating external content, this might be an inspiration:
https://youtu.be/-qI8c5BvT1M <https://youtu.be/-qI8c5BvT1M>

HTH to get you started.

Saludos,
-will


> On 25.11.2015, at 22:32, Santiago Moral <smo...@conicet.gov.ar> wrote:
> 
> Hello,
> 
> We are newer on Magnolia and we are developing a web page that must show 
> different content depending on different user's properties. And that 
> content should be obtained from other systems out of Magnolia.
> 
> The question is if we can show different content obtained from other 
> systems for different users, and how could be done.
> 
> Thanks, Santiago.
> 
> 
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