jonathandlynch wrote:

> I guess I will do a lot of asking around for the general public
> opinion.

Prospective customers are great for several reasons:

- They represent your target market, so their interests
  and skill level will be a good match for assessing
  not only technical fitness but also usability.

- They're more motivated than most because they'll benefit
  directly from what the product delivers.

- When encouraged to speak candidly they'll be a wealth
  of information about possible new features for v2.0,
  opportunities for refinements in v1.1.

- Some will be so grateful to work with a vendor that actually
  listens to customers that they'll be happy to put in the time
  for great testing just to get a free license for the software.

- If you don't already have a list of prospects to contact
  about testing that may be an indicator of the state of
  your marketing plan.  After all, if you can't find prospective
  users who'd want a sneak preview of something that will benefit
  the work they do, you won't be able to find prospective users
  to become customers.

Cultivate that inner circle of end-users and so much becomes much easier...

--
 Richard Gaskin
 Fourth World Systems
 Software Design and Development for the Desktop, Mobile, and the Web
 ____________________________________________________________________
 ambassa...@fourthworld.com                http://www.FourthWorld.com

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