I reviewed your competitor.  He got slammed for poor image quality and limited 
information.  Your app received high reviews form those that can use it.  You 
were hurt by not having iOS 5/6 support.  That can be fixed by updating the app 
to support those versions of iOS and hardware.  Sounds like you might have 
something here.  Below are some ideas that might or might not be useful.

I would look at how you are currently marketing your CD. If your CD sales are 
strong, you might consider marketing your iOS app to the same customers using 
the same marketing channels.  

You might look at having conversations with vendors of the wood and see if they 
would be interested in sponsoring or buying advertising space in your app.  You 
could have a buy now button to direct customers to those vendors.  

It is worth having a conversation with final product companies as well.  I am 
thinking hardwood floor vendors/manufacturers, table and chair 
vendors/manufacturers and other strong wood products.  Connecting with the 3rd 
party market could be bigger than the sale of the app.  Then you could give the 
app away for free and increase your readership.  

You might also run specials within the app for these vendors.  Maybe a little 
"Did you know tidbit" to keep your current users coming back to see what is new.

Maybe Home Depot, Lowes, and other stores might be interested in a branding 
opportunity here.  If the app is free, the conversation should be pretty 
smooth.  Might lead you to other opportunities with those companies to do 
plumbing, electrical, and appliance apps as well.  These would be more than 
shopping apps.  They would be helper apps that normal people like myself that 
need to get DIY projects done.  There are a lot of ways you could pitch this to 
these companies so that they do not have to buy in financially.  

Just some first thoughts on the subject.  


Best regards,

Mark Talluto
canelasoftware.com






On Jun 28, 2013, at 7:56 AM, Richard Miller <w...@together.net> wrote:

> https://itunes.apple.com/us/app/wood-explorer/id518081966?mt=8
> 
> Free version
> Custom version ($0.99 per 25 species)
> Premium version - $9.99
> 
> 
> 
> 
> On 6/28/13 9:52 AM, Rick Harrison wrote:
>> Hi Richard,
>> 
>> What is the name of the app and how much is it in the app store?
>> Without those key pieces of information it's too difficult to
>> evaluate it and give any advice.
>> 
>> Thanks,
>> 
>> Rick
>> 
>> On Jun 28, 2013, at 8:25 AM, Richard Miller <w...@together.net> wrote:
>> 
>>> Is there a list of LiveCode-based businesses which have expertise in 
>>> building and marketing IOS apps? I have a LC/ios app (and an Android 
>>> version) that's been out for about a year, but it needs some updating and a 
>>> heavy dose of marketing and promotion... neither of which I am currently 
>>> able to do. This is a solid app with lots of upside (it's in a big sector), 
>>> inferior competition, and the best underlying data in the world. I'd like 
>>> to find a company that can help realize the full value of this app and 
>>> share in the benefits. Any suggestions?
>>> 
>>> Thanks.
>>> Richard Miller
>>> 
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>> 
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