> > Unfortunately Ubuntu isn't going to be promoted by high profile > advertising anytime soon, so we are going to have to fall back on word > of mouth, stickers, and so on. >
to be honest if the whole word of mouth and such things worked then we wouldn't have a problem right now. For example you can get ubuntu for free, you can download or even get it sent to you but the problem is that 99% of people not only don't have it, they haven't heard of it or seen it or anything. if you really want to raise awareness of ubuntu you have to start talking to the big-wigs, the people who own businesses (small ones especially), make presentations to people, invite business owners to linux conferences. Of course there is also the media route as well, talk to newspapers, online technology websites, many times the fact that these websites (such as bbc online) don't know much about free software issues is the single reason that they don't report on them as much as they should. the way top raise awareness is not to sit back and talk to yours mates at the pub and hope a sticker will convert some tailgaters, its to be loud and obnoxious, jump up and down screaming the virtues of free software from the rooftops, of course after all that you offer people a free cd :).
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