At least for the niches I fit into, it never felt to me like the corporate
owners never really tried to research their audience beyond getting broad
stereotypes and reruns of non-niche programming that their niche enjoys. To
follow the bookstore analogy, Reading the program guide for Logo always
felt like walking up to the "gay and lesbian" section and finding that it's
2/3 books by straight people that have gay followings and 1/3 RuPaul.

Speaking of RuPaul, Logo, and cable companies ditching networks with low
viewership, I kind of assume that the first-run episodes of "Drag Race"
moving to VH1 is the beginning of the end for them.

-- 
David J. Lynch
[email protected]

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