NFL ratings are definitely down across the board this season - Sunday day
games as well as the primetime games:

http://www.sportsmediawatch.com/nfl-tv-ratings-viewership-nbc-cbs-fox-espn-nfln-regular-season-playoffs/

I agree that the anthem issues are unlikely to be much of the reason. IF
QBs are the issue, more likely Brady and Peyton (their absence), than the
second stringer from the 49ers. I suspect we are starting to see the
cumulative impact of three trends: Over-exposure (good time for my first
annual mention of how horrible Thursday Night Football is), the necessary
changes to minimize head injuries, and the habit of younger fans to not sit
in front of the tv for hours watching a game (or even streaming it from a
device), and instead monitoring scores and watching highlights.

Still, the NFL is one of the very best television commodities, and is
likely to remain so. As the season progresses we may see an uptick, with
more stars emerging.


On Wednesday, 5 October 2016, Steve Timko <[email protected]> wrote:

> http://www.forbes.com/sites/brandonkatz/2016/10/04/nfls-
> monday-night-football-keeps-dropping-in-ratings/#1b7b9a26765b
> The Forbes article notes that Monday Night Football ratings are down
> 19 percent this season. Part of it could be presidential debates. Part
> of it could be bad matchups. Some of it seems to be more streaming.
> What about NFL ratings as a whole?
> I doubt much of it is from Kaepernick fall out. Maybe it is.
>
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