There was a study a couple years ago that showed people are less likely to
click on tweets with hashtags in them. But I think most people agree that
well-used ones are helpful. One, MAYBE two per tweet.

On Thursday, October 29, 2015, Joe Sutherland <[email protected]>
wrote:

> I'm by no means an expert, but I'd probably recommend a maximum of two
> hashtags in a tweet. I think the vague ones don't work as well as the more
> specific ones here. But Jeff is your guy for these kinds of things :)
>
> Joe
>
> On 29 October 2015 at 04:11, Pine W <[email protected]
> <javascript:_e(%7B%7D,'cvml','[email protected]');>> wrote:
>
>> In general, are there optimum numbers and kinds of hashtags? I imagine
>> that there is research on this somewhere. (Agreed that hashtag soup causes
>> cognitive load which may cause people to skip trying to understand what's
>> being said.)
>>
>> Pine
>>
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>>
>
>
> --
> *Joe Sutherland*
> Communications Intern [remote]
> m: +44 (0) 7722 916 433 | t: @jrbsu <http://twitter.com/jrbsu> | w:
> JSutherland <https://meta.wikimedia.org/wiki/User:JSutherland_(WMF)>
>


-- 
Jeff Elder
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Wikimedia Foundation
704-650-4130
@jeffelder <https://twitter.com/JeffElder>
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