Brandtags is a site that has people put in the first word of phrase they think of when they see a brand/logo.
As a sampling, here is a tag cloud of what people think of when they see 'Fox News': http://www.brandtags.net/browse.php?id=267 And the tag cloud for Heiniken: http://www.brandtags.net/browse.php?id=67 Amazing the number of people who seem to think they are German. Tag cloud for Leica: http://www.brandtags.net/browse.php?id=469 Tag clouds for Yahoo, Google, Microsoft, Apple, etc. left as an exercise to the reader. Thaths -- "I saw this in a movie about a bus that had to SPEED around a city, keeping its SPEED over fifty, and if its SPEED dropped, it would explode. I think it was called, 'The Bus That Couldn't Slow Down'." -- Homer J. Simpson
