Dear Fabien, dear others,
thank you for having started the discussion on OpenERP marketing quite a
while ago. Markus and me at initOS after carefully thinking about the
raised points would like to contribute our vision to the discussion
also. Obviously our point of view differs from the view of o
Dear Fabien, dear others,
thank you for having started the discussion on OpenERP marketing quite a
while ago. Markus and me at initOS after carefully thinking about the
raised points would like to contribute our vision to the discussion
also. Obviously our point of view differs from the view of ot
t;openerp-community";
Subject: Re: [Openerp-community] OpenERP Marketing
Hello Fabien and others,
much has been said by other experienced partners/communitymembers and I mostly
agree with what they said.
So I'll give my main points to be constructive:
I also think OpenERP image
As an afterthought,
I was thinking: in my preceding post I was focusing on explaining what I
think are the counter productive limits of the marketing "gesticulations"
of OpenERP.
But may be, by telling what are the issues it gives an unbalanced vision
that things would be all wrong.
Sorry if it
On Fri, Feb 28, 2014 at 6:12 AM, Thorsten Vocks <
thorsten.vo...@big-consulting.net> wrote:
> Hello,
>
> i am a bit confused that we are discussing OpenERP marketing strategy
> (indeed important issues for OpenERP SA and their partners) in the
> "community" maillist.
>
> Is it really the right pla
Hello Peter,
you are right. "Facing reality" is 100% correct.
Ecosystem is probably ill and diagnosis is a challenge.
Here is better than nowhere...
Thorsten Vocks
openBIG.org
2014-02-28 10:51 GMT+01:00 Peter Langenberg
:
> Thorsten,
>
> I think we should not kill this discussing with "this i
Thorsten,
I think we should not kill this discussing with "this is not the right
place to do it". The thread is already to long to stop.
Thanks Raphael for your mail, there are a lot of things I recognize. It"s
no question about being positive or negative, but we have to face reality.
Peter
2
Hello Raphael
In my company in Portugal, we work with OpenERP since 2006/2007
(TinyERP/version 5.7) and we are partners for the last 2 years.
I normally read your opinions but in this case you made a perfect descrition
and comments about these points.
I see here, the portuguese market and peop
Hello,
i am a bit confused that we are discussing OpenERP marketing strategy
(indeed important issues for OpenERP SA and their partners) in the
"community" maillist.
Is it really the right place to discuss ?
I have two urgent wishes related to marketing (others will follow):
1. Discuss the righ
On 28/02/14 06:33, Raphael Valyi wrote:
Hello Fabien and others,
much has been said by other experienced partners/community members and I
mostly agree with what they said.
So I'll give my main points to be constructive:
I also think OpenERP image could be better. And I think 3 things are
dragg
Hello Fabien and others,
much has been said by other experienced partners/community members and I
mostly agree with what they said.
So I'll give my main points to be constructive:
I also think OpenERP image could be better. And I think 3 things are
dragging you backward:
1. lack of marketing
nánde";
> *Cc: * "openerp-community";
> "Fabien Pinckaers";
> *Subject: * Re: [Openerp-community] OpenERP Marketing
>
> My point about several sentences on document:
> -
> Describe OpenERP in one sentence:
>
>- We use to say to ou
Marc,
This is a mailing listing, please unsubscribe.
https://launchpad.net/~openerp-community
Peter
2014-02-19 23:08 GMT+01:00 Marc Pierlot :
> I dont like you.
>
>
> 2014-02-19 21:08 GMT+01:00 Wouter Tebbens :
>
> some brief thoughts from my part:
>>
>> * keep the name "OpenERP"
>> * expla
Parlez Français ?
2014-02-19 23:10 GMT+01:00 Peter Langenberg
:
> Marc,
>
> This is a mailing listing, please unsubscribe.
>
> https://launchpad.net/~openerp-community
>
> Peter
>
>
>
>
> 2014-02-19 23:08 GMT+01:00 Marc Pierlot :
>
>> I dont like you.
>>
>>
>> 2014-02-19 21:08 GMT+01:00 Wouter
I dont like you.
2014-02-19 21:08 GMT+01:00 Wouter Tebbens :
> some brief thoughts from my part:
>
> * keep the name "OpenERP"
> * explain both the Apps and the ERP (if it stays in the name, so you
> wouldn't drop it, right?)
> * emphasise the importance of open source and software freedom (no
>
some brief thoughts from my part:
* keep the name "OpenERP"
* explain both the Apps and the ERP (if it stays in the name, so you
wouldn't drop it, right?)
* emphasise the importance of open source and software freedom (no
lock-in, free/open license, competitive market place, community, dynamic
inn
Thanks Yury Tello; for sharing your experience!
On Mon, Feb 17, 2014 at 11:03 AM, Yury Tello wrote:
> +1 to Carlos and Ana.
> I had the same trouble to selling the OPW and to renew the partnership. So
> far I am without partnership and the only change has been that I have USD $
> 3,000 more in
+1 to Carlos and Ana.
I had the same trouble to selling the OPW and to renew the partnership. So
far I am without partnership and the only change has been that I have USD $
3,000 more in my pocket. But need renew soon because i need sell some OPW
for some customers who want migration service to V8.
-- Original --
From: "Fabien Pinckaers";;
Date: Sat, Feb 15, 2014 09:03 PM
To: "openerp-community";
Subject: [Openerp-community] OpenERP Marketing
Dear community,
Over the past years, we did not invest a lot in marketing. We put most
our efforts in R
I've actually been involved in a few re-branding campaigns over the
last 3 years for technology companies.
I'd recommend not changing the name.
Instead, creating a simple re-usable tagline, as well explaining "why
openerp?" for various types of SME in marketing messages
The tagline could be som
> Just to avoid confusion, it is a great point to discuss in a different
> thread I think
Thanks Nhomar. I elaborated the idea to demonstrate that the marketing
strategy must be supported by an improvement of the services offered
to the partners. Otherwise, in my opinion, it won't have the exp
2014-02-16 18:26 GMT-06:00 Ana Juaristi :
> I say again. It's not wanting to fight. It's just telling you several
> things that we are missing from begining.
>
>
Just to avoid confusion, it is a great point to discuss in a different
thread I think
--
Saludos Cordiales
Carlos +1 to everything you are explaining in a so clear way.
About:
*The services you offer to partners are somewhat rigid in some cases. I
would love to sell an Enterprise contract with every OpenERP
implementation. But this is not possible. The OPW is not made for
end-users, us partners we
Hi Fabien,
I do like your thoughts about the marketing strategy in general. I agree
with the communication techniques you propose.
*ERP vs. Apps*
As our fellow partners stated, the main discussion point is which image we
do want to market to our customers. Speaking about the ERP vs. Apps
approa
Hi,
I think it depends on whether we are talking tactics or strategy here.
Largely it seems tactics focused, basically marcoms so we'll go with that.
For me best marketing OpenERP can do right now
Better documentation, esp user documentation. Videos, documents etc etc.
Proper community manager, w
My point about several sentences on document:
-
Describe OpenERP in one sentence:
- We use to say to our customers: Reduce your costs improving your
processes.
-
Focus marketing efforts on end-users
More than: developers, community members, companies
For me it's a wrong apr
On 16/02/14 01:33, Eva Pinter wrote:
> 2. Open source is not important for small enterprises, but for middle
sized companies, it is really a game changer.
I don't see any connection between enterprise size and their preference
for FOSS or closed source.
My employer uses FOSS extensively - inc
Hello, great initiative.
Generally I think all is good, I just want to remark points where you
mention you have doubt, or I have doubts.
"""
Describe OpenERP in one sentence: (just ideas, not convinced yet by one of
those)
"""
Adding to your options, I Should say:
"Automate all your process w
> Have a read to “Market for Lemons” by George Akerlof!
Great reference. It perfectly explains the difficulty of open source models.
Fabien
___
Mailing list: https://launchpad.net/~openerp-community
Post to : openerp-community@lists.launchpad.net
U
Here my comments:
1. Please do not change the name. It has started to be well known. The name
already changed from "tiny erp" to "Openerp". Now the marketing efforts after a
name change will be huge. (Went through this with SAP. It was terrible)
2. Open source is not important for small enterpri
I would never change the name. OpenERP is already a good brand
On Sat, Feb 15, 2014 at 1:20 PM, Maxime Chambreuil <
maxime.chambre...@savoirfairelinux.com> wrote:
> Hello,
>
> I don't think there can be only one positioning for OpenERP.
>
> Depending on the customer in front of me, I will presen
Hello,
I don't think there can be only one positioning for OpenERP.
Depending on the customer in front of me, I will present OpenERP as :
1. an Apps-consuming platform (like a cell phone)
2. an ERP (in its traditional meaning)
3. a business apps development framework
OpenER
On Sat, Feb 15, 2014 at 8:03 AM, Fabien Pinckaers wrote:
> Dear community,
>
> Over the past years, we did not invest a lot in marketing. We put most
> our efforts in R&D and Sales departements (starting from 2010) and
> services (started in 2012).
>
> Things are changing and we are now ready to
I just posted my feedback request about the OpenERP brand positioning on
HN, you can react there: https://news.ycombinator.com/item?id=7243726
On Sat, Feb 15, 2014 at 2:03 PM, Fabien Pinckaers wrote:
> Dear community,
>
> Over the past years, we did not invest a lot in marketing. We put most
>
Dear community,
Over the past years, we did not invest a lot in marketing. We put most
our efforts in R&D and Sales departements (starting from 2010) and
services (started in 2012).
Things are changing and we are now ready to invest a lot in marketing
activities. I just wrote a "very draft" inter
35 matches
Mail list logo
