Hi Tim,
We've recently updated the help article linked off this page to clarify
that the characters are double-width and not double-byte (since single-width
characters can be multiple bytes):
http://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=152058
The determination is made based
bumpity bump
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Also find us on our blog and discussion group:
http://adwordsapi.blogspot.com
http://groups.google.com/group/adwords-api
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Greetings,
On the: http://code.google.com/apis/adwords/docs/appendix/limits.html page.
There is no specification for most fields whether the length limit is in
terms of unicode characters or bytes.
Could you change this?
Also, until the change goes through, could you specify this here?
1. Ad.
