Re: Cost Per Conversion Proper Calculation

Hi, You can obtain these fields via the API by downloading a Campaign Performance Report containing the ConversionRate and CostPerConversion fields. The values in the report should match up with the UI data. Regards,

Cost Per Conversion Proper Calculation

Hi, I am using the API to get Campaign Stats, everything is perfect except for the values that I need to calculate on my own, which are Cost per Conversion and Conversion Rate. As the API doesn´t provide these values, I calculated them: Cost per Conversion = Cost / Conversions Conversion Rate