Re: Bidding on Shopping Showcase AdGroups

Hello Charlie, The CPE Bidding strategy is currently not supported through the API. For campaign channel type SHOPPING with ad group type as SHOPPING_SHOWCASE_ADS, you will be able to use MANUAL_CPC, NONE bidding strategy. Please check this reference guide

Bidding on Shopping Showcase AdGroups

Hi, Shopping Showcase AdGroups use CPE bidding -- https://support.google.com/adwords/answer/7316325 but in the API documentation (201802) I cannot find any reference to this. The types of Bids available are CpaBid, CpcBid, CpmBid: https://developers.google.com/adwords/api/docs/reference