I wish Rivendell would keep one of their amazing orange colors in the rotation 
as long as the Atlantis color. 

Ram orange, QB orange, Sam orange, all memorable. I understand technical 
problems made the Ram orange impossible over time, but too quick was the move 
from that orange Sam. Anytime I see one, I smile.

Sent from my iPhone

On Jul 4, 2012, at 8:09 AM, Earl Grey <[email protected]> wrote:

> Can anyone explain to me (I know, I should write Grant) why the Sam
> has gone through 4 gorgeous paint choices (the only one I didn't like
> was the original green, but only because of the gold decals; too much
> like a pimped Lexus), and Betty is still on her first (not terrible)
> paint job. True, there is Ives Gomez, but he sports the same IMHO
> tasteless gold decals.
> 
> This seems even stranger because of the perceived notion that color
> has a much larger influence in women's bike buying decisions. Lest I
> be accused of prejudice, my own wife and several female friends have
> confirmed this (I know, small sample size).
> 
> Why do I care? I have been wanting to buy my wife a Betty Foy for a
> while, and she actually wants one, but she pretty much hates the
> color, nor does she like black and gold. Upon asking her what color
> she DOES like, she can't actually give an answer beyond "I'd have to
> look at a bunch of bikes". Oh well, at least she knows what she
> dislikes, and I am not among them.
> 
> Nonetheless, I have a feeling that she is not alone, and that
> switching Betty's color every couple of re-orders would increase
> sales, as it would increase the color choices over time, and might
> also lead to the-red-ones-are-going-away-get-yours-now-type sales. If
> the Betty came in a color my wife liked, and that color was going
> away, I would have bought one already.
> 
> Cheers,
> 
> Gernot
> Thailand
> 
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