I see this as a reaction against the big players (Shim, Camp, and Sram). I believe there was a posting on the site that said it wouldnt be too long before everything was 10 speed and 10 speed doesnt play well with others. I think going to a smaller company who is looking to be a player and working with them BEFORE we are all trolling 'bay like addicts for 5- 9 speed components is very smart. Hopefully this will create a nice market for market for Microshift who will invest in their products. Seems like this approach has worked well with components-- brakes come to mind.
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