The numbers needed to make an $800 bike work are leagues different from Riv's current business model.
Below a certain dollar amount people tend to lose an appreciation for what makes a good bike good. Compound that with the fact that the $500-$800 bike market is beyond crowded. At best it would add complexity to their operations, would definitely be a cash flow suck and at worst put them out of business. -- You received this message because you are subscribed to the Google Groups "RBW Owners Bunch" group. To unsubscribe from this group and stop receiving emails from it, send an email to rbw-owners-bunch+unsubscr...@googlegroups.com. To post to this group, send email to rbw-owners-bunch@googlegroups.com. Visit this group at https://groups.google.com/group/rbw-owners-bunch. For more options, visit https://groups.google.com/d/optout.