We get quite a few requests for digital editions, and I understand the appeal of that format.
The problem with different formats for Bicycle Quarterly is simple: We are too small to offer multiple platforms. So we have to decide on a single platform, which accrues the economies of scale that make it possible to put out a high-quality magazine. If we split the print run between 50% print and 50% digital, our costs will be 175% of what they are if we focus on one format. Digital is actually more expensive than print, because we cannot handle the files and distribution ourselves – as we do with the print copies. Simply mailing you a pdf wouldn't work - because of the many photos, the print files are huge (1000+ MB). We decided to focus on print because the beauty of Bicycle Quarterly's photos just can't come across in digital formats. The longevity of print also is important. Much of BQ's research really has changed the bike industry – whether it's the findings that wide tires at lower pressures can roll as fast as narrow ones, even on smooth roads, or our findings that suspension losses are very important in slowing you down. It would be sad if all that was lost, because it was available only in the equivalent of a floppy disc. We often refer to old magazines about the history of cyclotouring. The paper may have yellowed a bit, but the information is still there, whether it's the wonderful drawings of Daniel Rebour or the results of the amazing Technical Trials... Thank you for understanding - and continuing to enjoy Bicycle Quarterly! Jan Heine Editor Bicycle Quarterly www.bikequarterly.com -- You received this message because you are subscribed to the Google Groups "RBW Owners Bunch" group. To unsubscribe from this group and stop receiving emails from it, send an email to rbw-owners-bunch+unsubscr...@googlegroups.com. To post to this group, send email to rbw-owners-bunch@googlegroups.com. Visit this group at https://groups.google.com/group/rbw-owners-bunch. For more options, visit https://groups.google.com/d/optout.
