Rivendell is a purveyor of cool tools for bicyclists. And a bicyle manufacturer. And a publisher. Rivendell (yes, it is named after that place) is a bicycle industry anomaly, for the diversity of its endeavors as well as its embrace of the tried and true over innovations in marketing and advertising. Think Filson meets Field Notes, and throw in a couple of spoked wheels on a meticulously handcrafted lugged steel frame.
I find the traditionalist approach of Rivendell founder and chief creative force Grant Petersen both enlightening and frustrating .... <snip> Link to the article: <http://www.kk.org/cooltools/index.php> --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "RBW Owners Bunch" group. To post to this group, send email to rbw-owners-bunch@googlegroups.com To unsubscribe from this group, send email to rbw-owners-bunch+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/rbw-owners-bunch?hl=en -~----------~----~----~----~------~----~------~--~---
