Indeed, these have been the main goals of my marketing campaign: - spread the word through social media (word of mouth) - try to make Smalltalk look "cool" and fascinating (pop-cultured) - emphasize that Smalltalk is web-ready, since the whole world seems to be going ga-ga over the web (popular practices) - restore the lustre of OOP, since there has been a growing anti-OOP sentiment for years now - present success stories, even if most of these are from staid corporations and government
Believe me, I've incorporated elements of these in many, many of my articles, blog posts, tweets, Facebook posts, etc. And I firmly believe the JRM competition will add to the excitement and cool factor, if it's done right. Esteban A. Maringolo wrote > On 21/06/2018 07:23, horrido wrote: >> I'm disappointed in the response. Only two contributors of $100 each. >> This is >> extremely tepid. >> >> There must be thousands of Smalltalkers around the world. How to reach >> out >> to them? It can't be that hard to fund this contest. I mean, there are >> many >> stupid causes on GoFundMe that have raised tens of thousands of dollars! >> This Smalltalk programming competition is anything but stupid. >> >> If only 1500 Smalltalkers each contributed a paltry $20, the contest >> would >> be fully funded. It would only take 300 contributors of $100 each. > I think that money is the wrong incentive to get people involved. > > You can't pay students to get them converted. Massive propagation of > ideas these days are horizontal rather than vertical. It is, breadth > first, word of mouth, instead of authoritative articles, this kind of > competition, etc. Your articles did a good job of rising awareness, but > there is a lot missing. > > If you want to get MORE (quantity) people involved, you need to make > Pharo more "pop cultured" as many mainstream tools are seen, and that > itself means becoming more mainstream or follow certain practices, which > also means having success stories people would like to imitate, etc. > > Even if we get people like Kent Beck, Martin Fowler, any other > "influencer" aware of the benefits of Smalltalk to recommend it, the > downloads would spike, but I bet one leg the users will bounce as fast > as they download it. > > IMO if we don't understand that as a community, Pharo will still have > it's niche user base. Not that I dislike it, but I would be more > comfortable as a niche but with a bigger user base. > > Regards, > > -- > Esteban A. Maringolo -- Sent from: http://forum.world.st/Pharo-Smalltalk-Users-f1310670.html
