If you go to B&H photo and do a search on Pentax K then sort the result by price, after passing over the two top items which are long lenses, you can get a pretty good idea of the actual prices of their camera bodies, and their place in the lineup.

Body only prices

K-3 variants hovering at about $1200.

The K5IIs still in the line at about $1000, (currently on sale for about $650.

The K-S1 at $750.

The K-50 at $450.

The K-500 at $400 with 18-55 L lens, not available body only.

However the K-s1 with that lens is only $50 dollars more so the K500 body estimated retail would be $350.

I don't know, for the serious photographer, the K-s1 looks a lot like inexpensive* body jewelery. The K50, heck even the K500, if you don't need weather sealing, is tempting as an inexpensive backup for a K-5IIs or even a K-3. Though at the sale price, the K5IIs is an even more compelling inexpensive backup for the K-3. The K-S1 not so much.

What I'm really hoping is this doesn't turn into another K-01. I doubt that Ricoh will produce another mirrorless K mount based on what must have been disappointing sales world wide. The K-01 only sold well at discontinuation because the price became so attractive. Sadly I think that Ricoh is again missing the point.


*Yes, I meant inexpensive.


On 8/28/2014 9:20 AM, Darren Addy wrote:
Thanks for passing that along, Stan.

This camera has the potential to be like that song that you just hate
on first listen and a couple of weeks later you can't stop singing it.
I think we can see where it is being placed in the line-up with that
"mid-level customer" phrase. This tells me that we will still see the
excellent 16MP model(s?) for a while at the lower entry levels. so we
are at least seeing a MP spread (which is important more to the
marketing guys: 16, 20, 24).

This camera is aimed at the younger, probably skewed more to the
female, demographic - as are most of the models with the multi-color
options. If they wanted to sell a bunch more in the United States,
they would make them available in NFL and college team colors.
(Seriously. Steeler Nation would eat up a Black & Gold model and I'm
sure a lot of other sports fans would do the same.)

This model is going to be $200-250 higher than the lowest entry level
model and $200-250 under the K-3. It seems to be using a lot of the
technology innovated and implemented for the K-3 like the AA filter
simulator. I am curious if it also contains all of the K-3 autofocus
modes and whether it also is FluCard compatible (albeit with one
slot). I just suspect that if the FluCard capabilities are going to be
continued to be developed, we are going to have to see it work in more
than one model.

I also wonder how long the K-3 will remain the flagship DSLR.



--
I don't want to achieve immortality through my work; I want to achieve 
immortality through not dying.
-- Woody Allen


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