But again you lose out on the wide end.  If they build a digi-645 it better
be full-frame.  Personally I can live with the aps-sized sensor on the
*ist-D because I don't shoot much on the wide end and I've "gained" where it
matter to me with telephoto.

Christian

----- Original Message ----- 
From: "John Francis" <[EMAIL PROTECTED]>
To: <[EMAIL PROTECTED]>
Sent: Friday, December 12, 2003 2:57 PM
Subject: Re: New Pentax DSLR next year


> >
> > even dumber, why carry around all the excess bulk and weight
> > of 645 body/lenses if the sensor is only 24x36?
>
> Because that's what their target market already has in their kit.
>
> They can't get 'virgin' customers without any exisiting gear;
> the strength of the Canon 35mm line compared to Pentax means
> that most of the potential FF35mm customers would go to Canon.
>
> So Pentax need to play to their strength - the medium-format
> marketplace.  They'll need a digital offering there.  Nobody
> is talking about full-frame 645 sensors at a price point that
> would make sense for Pentax, but that doesn't really matter;
> for most professional use (as opposed to pure specsmanship)
> a smaller sensor delivers sufficient resolution.
>

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