On Thursday, February 20, 2003, at 06:46 AM, KT Takeshita wrote:
Way cool! :-) :-) :-) :-) :-)
RE NEW BRAND [*ist]
This is the new brand name of Pentax's SLRs, combining the asterisk which is
one of the wild card characters in the computer language, and the English
suffix -ist which means people who do or believe in certain things.
It is pronounced "ist" with the silent * (it actually says so).
* can be replaced by various words, composing for example Artist,
Liberalist, Idealist, Naturalist, Humanist etc (my note: yes, they actually
list those words! Well, you can joke about it or add some more words :-).
[*ist] was named with the tribute to those who have their own ideals and
live proactive life.
Dan

