Retail distribution channels account for some of the differences.  I'll bet 
you're not looking in the big box retailers like Walmart, Target, and Kmart 
for your 35mm P&S gear.  The real secret for Pentax or any manufacturer is to 
get the price/ quality/ features about right and then impress the retailer's 
Buyer enough so they will carry the brand throughout their chain of retail 
outlets.  Nothing happens if you don't get the merchandise into the stores.

Ask yourself where Joanne 6-pack is gonna buy that P&S and then take a look 
at those retailers.

Regards,  Bob S.

[EMAIL PROTECTED] writes:

> Ok, steering off-topic a bit.  We all say it's a given that PnS 35mm sales
>  are big with Pentax.  Yes?  Why don't I see them around?  I don't see them
>  in stores, I don't see them in hands, I just don't see them.  How can they
>  be big?  Big in comparison to what?  Big like Canon, or big as in we sold a
>  few to just cover R&D and production?  I do see about a million Nikon,
>  Canon, and esp. Minolta 35mm PnS.   At least I see the Optios in stores.

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