In yesterday's marketing call we discussed among other things associating 
specific targets with the Marketing Plan currently being drafted, and those who 
spoke agreed on this addition. Therefore I gladly entrust Italo with adding 
some to the next draft.

For those who couldn't make the meeting: I proposed specific targets for 
inclusion because:
To know if the plan is successful, we need to measure the desired success
The range and variety of 'LibreOffice Home' users is virtually endless - trying 
to please everyone will fail

The smaller our budget vs bigger competitors, the more targeted it must be used 
in order to achieve results

Specific targets will ensure we as marketers are aligned on the same 
measurements

The new marketing plan will inform important board decisions, present and 
future, for at least 5 years

Thanks to everyone who listened, and engaged!
Sam.
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