On 27 February 2013 13:23, <[email protected]> wrote:

> -----Original Message-----
> From: Christian Lohmaier 
> <lohmaier+libreoffice@**googlemail.com<lohmaier%[email protected]>
> >
> To: goldfish <[email protected]>
> Cc: marketing 
> <[email protected].**org<[email protected]>>;
> marketing <[email protected]>; marketing+help <
> marketing+help@global.**libreoffice.org<marketing%[email protected]>>;
> marketing+help 
> <marketing+help@libreoffice.**org<marketing%[email protected]>
> >
> Sent: Wed, 27 Feb 2013 5:41 pm
> Subject: Re: [libreoffice-marketing] Official Mascot
>
> Hi,
>
>
> On Tue, Feb 26, 2013 at 7:04 PM,  <[email protected]> wrote:
>
>> Hi,
>>>
>>> I got this marketing idea from Naruhiko Ogasawara.
>>>
>>> Could we please have an Official Mascot? (Like FF has the famous &
>>>
>> quickly
>
>> recognizable Fox).
>>>
>>
>  I very much like the idea, and proposed it in 2011 already :-))
>>> http://www.mail-archive.com/**[email protected].**
>>> org/msg04402.h<http://www.mail-archive.com/[email protected]/msg04402.h>
>>>
>> tml
>
> Hi Christian,
>
> I wish I had seen your mail before I replied to the
> [email protected].**org <[email protected]>group.
>
> Why is the TDF not moving on this idea when it has been mooted in 2011? It
> can strengthen LO's brand identity.
>
>
>  I especially like the simplified version Michael Meeks shows off here:
>>> http://naplatno.cz/**libocon2011-days-1-2/content/**DSC_1069_large.html<http://naplatno.cz/libocon2011-days-1-2/content/DSC_1069_large.html>
>>>
>>
> The simplified version image drawn by Michael Meeks is very nice.
>
>
>  I'd love if that could be turned into a mascot. Not sure we need an
>>>
>> animal.
>
> Is it possible to have both, a colorful, talking Bird (Mascot) + Michael
> Meeks image?
>
>
>  At least our mascot can give great pillows :-))
>>>
>>
>  ciao
>>> Christian
>>>
>>
> Thanks,
> Paul


It needs to be something of the same quality as Wiber, Tux, etc
http://www.businessinsider.com/open-source-mascots-2009-11?op=1 Probably
needs to be cute and cuddly rather than minimalist geek stuff - talk to
marketing people not developers.

If trying to establish a brand its important to have a recognisable image
to help do it. It is missing the opportunity to say do it later when the
brand is established.


-- 
Ian

Ofqual Accredited IT Qualifications <https://theingots.org/community/faq#7.0>

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