On Tue, Aug 1, 2017, at 13:48, Paul Witting wrote: > Anyone from Gmail here? Hopefully I’m not off topic.
> > CEO was complaining about mail not getting to clients (not mail campaigns, > just day to day business). He sent a simple Subject: Test w/ Body Test (+ > signature) to his personal Gmail account and Gmail flagged it as spam based > on “content”. I duplicated it sending from my own account to my own account > (even included his signature) and it came through to my inbox, no issues. . > SPF and DMARC both passed on the original message. How is the message he > sends getting flagged as spam while the identical message I send gets right > through. Gmail is far from the only provider to take knowledge learned from individual user activity into account when spam filtering. Perhaps your CEO has a habit of using Gmail's spam handling features to deal with legitimate mail, or has otherwise flagged a lot of similar messages as spam in the past? While Google doesn't talk about the details, it seems that open and click rates are likely a factor too, perhaps the CEO sends a lot of stuff to himself that is deleted unread, Google may have decided this mail is less valuable for this recipient. You can override using filters if needed.
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