FWIW I understood that the policy of large recipients is to already
'demand' and 'assume' that the URLs in List-Unsubscribe behave as 1-clicks
and that mailto: links can also be triggered from backend systems. That was
the requirement that I passed to our R&D. I'd be happy if anyone from a
large recipient can comment on that - not sure what would happen if it
didn't indeed function like this, or if there are separate streams and this
shuts off only a specific stream or what happens if the users regrets
unsubscribing and re-activates it.

Regards,

Gil Bahat,
Director of Online Operations,
Magisto Ltd.

On Thu, Jun 9, 2016 at 12:32 PM, <tobias.herk...@optivo.de> wrote:

> Hi List,
>
> I'm working on a document about a topic that came out of an open
> roundtable discussion at M³AAWG, it is more or less a way for mail
> senders to signal that a URI in the List-Unsubscribe Header has
> "One-Click" functionality and therefore can be triggered by backend
> systems to provide MUA users a better way to unsubscribe from bulk
> commercial mail that is reputable enough.
>
> We as an ESP implemented it for our customers so if you are curious
> about it, there is a chance that you already getting traffic with this
> feature enabled.
>
> I'm writing here because I'm looking for more input about it and if it
> interesting enough for ISPs or MUA provider.
>
> It's a public document and I welcome requests with updates...
> https://github.com/Lockhead/oneclick/blob/master/draft-herkula-oneclick.txt
>
> For people on the road a copy of the document is attached to this
> mail...
>
>
> Kind regards,
>
> / Tobias Herkula
>
> --
> optivo GmbH
> Head of Deliverability & Abuse Management
> Wallstraße 16
> 10179 Berlin
> Germany
>
> Tel: +49(0)30-768078-129
> Fax: +49(0)30-768078-499
>
> Email:    mailto:t.herk...@optivo.com
> Website:  http://www.optivo.com
> Linkedin: http://www.linkedin.com/in/tobiasherkula
>
> Commercial register: HRB 88738 District Court Berlin-Charlottenburg
> Executive board: Dr. Rainer Brosch, Thomas Diezmann
> Vat reg. no.: DE813696618
>
> optivo A company of Deutsche Post DHL Group
>
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