On Sunday 26 June 2011 17:38:12 Trevor Jenkins wrote:
> On Sun, Jun 26, 2011 at 10:13 PM, Steve Litt 
<sl...@troubleshooters.com>wrote:
> > > I am interested in which font do I use, because usually lyx
> > > fonts are somewhat "pale".
> > 
> > On my setup, Century Schoolbook is the least pale font. I use
> > Century Schoolbook on all my books, although I'm looking for a
> > more screen- readable font for my pure eBooks.
> 
> Some recent work has suggested that "readable" fonts are not that
> useful. Try listening to this segment of the BBC's premier morning
> news programme, the Today Programme.
> 
> http://news.bbc.co.uk/today/hi/today/newsid_9360000/9360166.stm
> 
> Or there's a printed report on the Telegraph's web site
> 
> http://www.telegraph.co.uk/technology/amazon/8256899/E-readers-too-
> easy-to-read.html
> 
> Alternatively you can read comments from a neuroscientist about the
> research on the blogs reachable from here
> 
> https://policypress.wordpress.com/tag/jonah-lehrer/
> 
> Or there's a pre-print of the original paper that started this
> series of news reports to be had here
> 
> http://web.princeton.edu/sites/opplab/papers/Diemand-Yauman_Oppenhe
> imer_2010.pdf


:-)

Statistics are a funny thing.

If my readers were all between 18 and 40, paid to read and remember, 
and need only read for 90 seconds at a time, I'd indeed use a less 
readable font.

But the two studies you quote have little to do with my readers. My 
readers tend to skew 30-60, so a lot of them have very real visual 
problems. I'm not going to subject them to skinny little Times Roman 
or Paladino. My latest book, which I hope to offer for sale around 
midnight tonight, is 110,000 words. I'm not going to make the visually 
challenged pull out a software magnifying glass, or horizontal scroll 
every line for 110,000 words. That's just not the way I roll. 
Disfluent fonts will simply cause many of my readers to stop in the 
middle of an otherwise good book.

One of the quoted studies showed a 14% increase in retention with 
disfluent fonts. Fine -- I'll use fluent fonts and write 30% more 
interestingly. That way people of all visual acuities will benefit.

SteveT

Steve Litt
Recession Relief Package
http://www.recession-relief.US
Twitter: http://www.twitter.com/stevelitt

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