The book _The Dorito Effect_
(https://www.markschatzker.com/doritoeffect-home-page/) discusses the
change in chicken farming after WW2 when the industry decided to
optimize maximum pounds of meat per pound of feed in the shortest
possible time.  American consumers are impressed by size, by pounds
per dollar.

Tomatoes also make an appearance in the book.

On 7/14/21, Margaret Olson <[email protected]> wrote:
> Out of curiosity, I looked at images of chicken for sale at butcher shops
> in the early 40s (pre-factory farmed chicken). Then I compared 1940 prices
> to current prices...and discovered that Codman Farm chicken is almost
> exactly the same price as chicken was in the 1940s.
>
> Chicken was once Sunday dinner food. It was, like Codman's chicken,
> flavorful and delicious. I looked and looked for pasture raised chicken and
> used to buy it from Whole Foods when they occasionally had it. I am SOOO
> happy that Codman has real chicken almost all the time. I strongly urge you
> all to try it, and just stop buying factory chicken. If you want a bland
> protein on which to impart other flavors use tofu. It is expensive - a
> problem we solved by eating much less meat. Better for our health, better
> for the environment, and the chickens lead a natural chicken life. If you
> care at all about the treatment of animals that alone is a reason to avoid
> anything except pasture raised chicken.
>
> "Organic" chicken is factory chicken that has been fed organic feed. One of
> the Michael Pollan books (apologies, I forget which one) described an
> "organic" chicken farm. It wasn't pretty - basically treating the building
> like a clean room.
>
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