On 2/2/2017 1:03 PM, Andy Peters wrote: > >> On Feb 2, 2017, at 10:40 AM, Wayne Stambaugh <stambau...@gmail.com> wrote: >> >> I don't have a strong opinion one way or another but you should never >> underestimate the power of branding. You can take the same car and >> change the manufacturer and model names and the same person who liked >> the car under one brand name will hate it under another brand name. I >> never understood this myself but I'm not a marketing guru. > > A good example of this was when Ford decided that the Taurus model name had > run its course, so they changed the name to the Five Hundred. Sales tanked, > so they reverted back to Taurus. > > I don’t get it, either. > > -a
That's a perfect example. It defies logic but there is no doubt that it happens. That's why I suggest we think this through before any renaming. _______________________________________________ Mailing list: https://launchpad.net/~kicad-developers Post to : kicad-developers@lists.launchpad.net Unsubscribe : https://launchpad.net/~kicad-developers More help : https://help.launchpad.net/ListHelp
