Guys, I believe that the "Fx" text within a square is the logo for the product 
"Flex Builder" which is still Adobe's, not for the FlexSDK :) It looks really 
good anyway :D

 

________________________________
 From: Carlos Rovira <carlos.rov...@codeoscopic.com>
To: flex-dev@incubator.apache.org; f...@rduartes.net 
Sent: Tuesday, January 10, 2012 12:28 PM
Subject: Re: Playing around with Carlos' logo proposal
 
Yeah Rui!

I think you got the idea of the square icon for this concrete design!. I'm
referring to the last one with the only X :)

That's what I love about open source, the collaboration and brainstorming
of ideas! You give a vision that I wouldn't get after trying thinking and
trying various combinations and we can benefit of the work of various
people to achive the best result. So cool! :).

I think it's not possible to get too much of it and I could only try to
vectorize and think a little bit more about it, but that's the essence. The
other experiments (with FX), are good as well, but as I stated before, my
opinion is that we should avoid any resemblance with what Adobe did with
it's brand designs, and Fx has the same "ingredients".

Btw, for the main anagram, I end preferring the nonbroken arc, after talk
with varios people. I tried some other experiments with little bits,
feather and so on... that I've not shared yet here to avoid too much noise.

If you allow me, I'll try to use your square concept this weekend (as I
have a little time to explore and make a formal proposal for the contest.
What do yo think?

Thanks!

C.


2012/1/10 Rui Silva <f...@rduartes.net>

> Hi,
>
> As I've told earlier, I played around a little bit with Carlos' logo
> proposal and came up with a few variations that, to my eyes, solve one of
> the problems I identified with it, namely readability. I'm still not happy
> with the balance and I am the first to agree that the arc in the E letter
> seems a little off and maybe even too thick. Anyway and apologizing in
> advance to Carlos for being so bold as to mess up with his design, these
> are very rough ideas that are in no way meant to be taken too seriously.
> Basically they're just a visual thinker's way to express his opinion on
> something... :)
>
> Oh, I've also tried a couple of variations for a square logo. I'm not sure
> how I feel about them, but since I've spent quite some time fiddling around
> with them I thought I'd just get them out here.
>
> You can find the experiments here:
> http://www.rduartes.net/assets/apache-ml/img/flex-logo.jpg
>
> Thanks,
> Rui
>
>


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Carlos Rovira
Director de Tecnología
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