http://www.autoblog.com/2015/05/18/ducati-ceo-really-ride-electric-conversion/
Did the CEO of Ducati really ride this electric conversion?
May 18th 2015  Domenick Yoney

[images  / Tony Kainev
http://www.blogcdn.com/slideshows/images/slides/348/375/4/S3483754/slug/l/electric-ducati-zero-3-1.jpg

http://www.blogcdn.com/slideshows/images/slides/348/375/6/S3483756/slug/l/electric-ducati-2-1.jpg


video  flash
]

We've seen a fair number of motorcycles converted from gasoline to battery
power, and while we admire each effort, this latest example from Thailand
really grabbed our attention. Not only does it look pretty damn awesome, the
story that accompanies it is also pretty incredible.

Tony Kainev is a Bulgarian ex-pat living the electric dream in Bangkok, and
he snapped the pictures you see above. It seems almost an understatement to
call Kainev an electric vehicle enthusiast. He caught the battery bug after
driving a Tesla Roadster in California some time back, and after moving to
his adopted country, he converted a Toyota Yaris, as well as a scooter and
the e-bike he uses to trim hours from his lengthy, daily commute to work.
Recently, he added a 2015 Zero SR (Zero Motorcycles just became available in
Thailand) to his burgeoning EV collection.

While awaiting the arrival of his new bike, Kainev made a number of visits
to the dealership where he happened upon this converted Ducati. Apparently,
the folks behind the Bangkok Zero Motorcycles outlet also sell a number of
other automotive and motorcycle brands, including the iconic Italian one,
and so have the wherewithal for a project like this. The motivation, it
seems, came from one particular executive who is a pretty big EV fan
himself.

Basically, it's a Hypermotard gifted with the guts of a Zero FX. From what
we understand, the idea was to catch customers' attention with the
established brand, then get their butts on the seat to introduce them to the
electric experience. Patrons would then have an expanded choice. They could
buy a Ducati as they may have planned and, perhaps, get a Zero as well.

While we don't know how well this strategy has worked for its regular
clientele, word has it that it may have been successful in getting one very
significant butt on the battery bandwagon. According to the story told to
Kainev, Ducati CEO Claudio Domenicali was in town – the company now produces
its Scrambler in Thailand – and took the electric Duc for a ride on a track,
followed by an outing on a revelatory Zero SR. Beaming from the experience,
Domenicali supposedly remarked words to the effect that this was the first
electric Ducati (we'll forgive him for not being aware of the original
Mission Motors prototype), and that he had been convinced to work with Zero
on an electric model.

If true, this could be a pretty big deal, both for Zero Motorcycles and
electric bikes in general. Ducati is an aspirational brand that could lend
further legitimacy to the cleaner, quieter drivetrain. Of course, being
owned by Volkswagen Group (via Lamborghini, via Audi), the Bologna brand
could probably find resources and EV engineering talent closer to corporate
headquarters, though perhaps, none as familiar with the unique challenge of
integrating bikes with batteries as within Zero.

There has been no official mention of any of this from Ducati, and we expect
they would be unlikely to even mention the word electric until they had, at
least, a plan in place. For its part, Zero Motorcycles has told
AutoblogGreen that it couldn't comment on "strategic partnerships or
collaborations unless we have something concrete to discuss." They did
mention, though, that they look forward to other OEMs entering and expanding
the market, and that sales of its 2015 machines "are tracking well ahead of
last year."
[© autoblog.com]




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