[O] Highlight TODO keywords when using dash as bulletpoint

[Marcelo de Moraes Serpa]

Hi list,

I'd like to know if it's possible to highlight the TODO keywords when using
dash " - " as the bulletpoint for items. Example:

- TODO An item
  - BRAINSTORM another item

These are not matched as TODO keywords by org. Is there a way to setup org
to do that?

Thanks in advance,

- Marcelo.