Simon,

I have several points.

* For a (very) in-depth discussion of the merits of various codecs for
distributing video via the web, look for the "Theora" thread (the really
long one) in the WHATWG HTML5 mailing list archive.

* Since you're "not a fanboy of Adobe's proprietary products, pricing
policy, etc", I wonder why AVI is acceptable to you. It's not an Adobe
standard, but Microsoft's approach to licensing and pricing is certainly
closer to Adobe's than, say, Debian's.

* I was planning to say, "Your three requirements (1. distribute over www,
2. FLOSS-friendly, 3. highly cross-platform compatible) cannot be met." But
then I realised that actually they can. I'd suggest doing what Wikipedia
does: transcode your video to Ogg Theora, and make it playable on your forum
by embedding a Java applet Theora player. This meets all three requirements.

Regards,

Sam

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