On Sunday, November 18, 2001, at 10:44 AM, dmolnar wrote:

> Hey,
>
> The recent comments on Mojo Nation prompted me to look at their site
> again. I don't see much guidance on how to set prices for network
> services. There's a mention someplace that business customers will build
> pricing schemes on top of Mojo Nation, but not much indication of what
> these schemes might be.
>
> So what is the "right" way to price resources? (Preferably beyond the
> obvious "supply and demand.")
>
> Fleet announced at Hettinga's DCSB that they were developing some kind 
> of
> spare resource market. I couldn't make it. Does anyone know whether they
> addressed this point?
>
> A related question - I ran into a friend of mine who had just finished 
> an
> internship in options trading. He suggested it might be worth looking at
> options on spare disk space or other resources, as a means of figuring 
> out
> how to make Mojo-type systems eventually profitable in the real world. 
> Now
> I have a copy of Natenberg's _Option Volatility and Pricing_ to look 
> at...

First, your "right way to price resources?" question is part of what 
economists call "price discovery." There's the usual stuff about 
auctions of various kinds (Dutch, reverse, etc.), but basically it boils 
down to charging as much as the traffic will bear. (Particularly 
appropriate terminology in this case.). One knows the right approximate 
price for a used car, because of past experience, classified ads in 
newspapers, Blue Book guides, etc. But still there is price discovery 
for a particular car.

But how to price a Picasso? Even with liquidity-assisters like 
Christie's and Sotheby's, price may vary from x to 5x, depending on 
current trends, fads, and moods.

Second, Mojo-type systems are a "thin" market. Few players, few 
comparisons. Worse than Picassos, in general.

Personally, I wouldn't waste a millisecond looking at options pricing 
models. That'll be more about Black-Scholes and how DPV calculations of 
made of the present value of future streams of revenue, blah blah.

Third, and needing a lot of exposition to explain, there's the issue of 
_what_ is being sold in systems like Mojo. Napster succeeded, for a 
while, because it required absolutely no education in what was being 
downloaded and how to do it: just download Napster with a click, fumble 
around with the various "Connect to:" buttons, type in "Light My Fire" 
or "Blink 182" and FREE STUFF!! started appearing on your desktop and 
even playing through your speakers! No muss, no fuss.

Any system involving units of Mojo, or understanding of auction models, 
etc. is hampered. And any system that has only a tiny fraction of what 
Napster had at its peak is hit with the "So what?" factor. And the Fax 
Effect kicks in--few users, not as many options, stagnation.

(For example, there were Napster clients on the Mac early on. Now, 
between much less being offered, and the legal issues, there is no 
Morpheus client for the Mac. Mactella is a Gnutella client, but when I 
fire up Mactella I get a) no songs of interest, ever, and b) incredibly 
slow and inconsistent performance. In other words, Tim Sixpack has given 
up for now on Mactella/Gnutella. Presumably the same is true of Freenet, 
Mojo, etc.)

Are there things that are of value in cyberspace and that could use 
black markets for trading? Sure. We have cited examples for years, and 
not just of things like child porn.

A venture located in San Mateo (Napster) or Mojo (Palo Alto??) or 
Montreal (ZKS) has obvious limits on what it can offer or publicize. 
This is the obvious limit of all systems seeking to provide a market for 
things or services but also have a nexus of control, identification.

(Side note: While I have nothing against people making money, I think 
way too many of these services have sought to make money on IPOs...kind 
of like having the counterculture in the 60s forming a corporation, 
staffing up, installing hot tubs and espresso bars, and buying Herman 
Miller chairs for employees. Duh.)

Are there better models? Sure. Oft-discussed over the years. Think 
small. Think vertical. Think about moving out of the "millicent ghetto." 
Think about who will spend the time and money to use untraceability 
techniques. It ain't Joe Sixpack, for multiple, obvious reasons.

Look, I'm cheered by the reaction to my "Crypto Winter" essay. 
Especially from some communications I've had in private, and from 
contributions like this one above from Dave Molnar. (The expected 
"Cypherpunks got it all wrong" comments from folks like Nomen 
Nescio/Morlock Eloi/George@rwellian I expected. Cheap shots from 
unoriginal thinkers.)

But it seems to me that way too many people have been caught up in the 
mundane...the worries about "selling" crypto to Joe Sixpack, the 
devolution to a 1993 state of crypto integration (*), and the banality 
of most discussions. Read the archives to see how banal most of these 
discussions of "monkeywrenching" airport security are!

(* The focus on integrating crypto into mailers is a repeat, ad nauseum, 
of past mistakes. Sure, it might be nice to have PGP integrated into 
every mailer. It was a goal of some in 1992, in 1993, and so on. And it 
works...for a while. Some version of PGP gets integrated into some 
version of Eudora...then it breaks, the plug-ins stop working, and the 
folks who did the integration have moved on to some other project. Or 
someone says "Use Outlook Espresso because it has the only good 
integration of GPG 8.42!" Feh. There are too many diverse mailers, too 
many versions of PGP/GPG for this ad hoc integration to work. This is 
the opposite of the "small tools" approach of Unix--which is also 
accessible to Windows and Mac users through the "text" approach. For 
example, through the clipboard approach...which is what I usually use 
with PGP  anyway. This works with multiple mail systems, word 
processors, page layout programs, etc. No complicated logistical teams 
to work on integration...part of what sunk PGP, Inc. was needing the 
funding to support staffs of integrators and facilitators and 
lobbyists....)

As an antidote to this banality, this devolution to the topics of 1993 
(actually, not even the _interesting_ topics of '93), I could suggest 
"read the archives."

But I'll do something different, though reading the archives remains a 
good thing to do for those who haven't.

Suggestion: Read Hakim Bey's "TAZ" (Temporary Autonomous Zones) book or 
article. The Ludlow book, "Crypto Anarchy, Cyber-States and Pirate 
Utopias," available in all major bookstores, has it. Refreshing reading. 
Densely-written, with no doubt some mixture of LSD-inspired flights of 
fancy, but a better snapshot of where we're going, and "why we fight," 
than the crap in physical Cypherpunks meetings about working with the 
local police to help police cyberspace and the shit about getting 
graduate degrees in "Policy" so that burrowcrats in Washington can be 
lobbied more effectively.

(Hint: Faustine, especially, should read "TAZ." And "True Names." And 
"Ender's Game." And the archives. And the Cyphernomicon. Get beyond the 
fog of the mundane and see where the degrees of freedom of the Web will 
take us.)

I'm happy to hear Declan say that the D.C. group is contemplating a name 
change to something more "cuddly" and less in-your-face. No doubt 
something like "CryptoRights." Anyone here even _know_ of any D.C. list 
members, _except_ Declan?  Anyone remember any contributions here in the 
past four or five years from anyone there? I don't.

I made a rare trip to the D.C. area in the summer of 2000 and tried to 
see if there was any interest in a small gathering. None. One person 
said he might be interested, but that traveling the 30 or 40 miles from 
Baltimore was too much work. (I guess my traveling 60 miles over 
mountain roads to get to Palo Alto meetings, and 100 miles to get to San 
Francisco or Berkeley meetings, is foolish.)

If there _is_ a D.C. Cypherpunks group, could've fooled the rest of us. 
Feh.


--Tim May
"As my father told me long ago, the objective is not to convince someone
  with your arguments but to provide the arguments with which he later
  convinces himself." -- David Friedman

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