---------- From: Gautam Mukunda <[EMAIL PROTECTED]> --- Dan Minette <[EMAIL PROTECTED]> wrote: > . I disagree that they're > > _primary_, because if they were none of the > networks > > would have an evening news broadcast. Yet they > do, so > > clearly something else is going on. > > Why do you say that? The news is not in prime time, > yet it commands decent > ratings. The main news channels rating would easily > put them in the prime > time top 25...which would be enough for renewing any > show. Viewers of prime > time news (NBC and ABC from what I've seen) is > between 8.5 and 9.0 > million. Seems like a good deal to me. > > Dan M.
The conventional wisdom on the main network news broadcasts is that they lose money significantly. That may be incorrect (I'm not a media expert) but my impression is that they are treated as loss-leaders. The demographics of their audience are _extremely_ old, and advertisers generally pay much lower rates for elderly eyeballs. ---- As opposed to Sugar-Daddy Moon's Washington Times, or the NYPost? Sugar-Daddy Moon has spent over two billion dollars on his right-wing propaganda newspaper, because it loses 40 million dollars a year. The NYPost also loses something in that range.
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