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At $6 an hour, who needs a tax cut?


March 12, 2004


It was upbeat, precise, as organized as a meeting of the board of
directors, framed at beginning and end with rousing music -- a
near-perfect campaign stop:

President George W. Bush arrived on schedule. He gave his speech. He
moderated a panel of five people on a makeshift stage in front of a sign
that said "Strengthening America's Economy." He wove their stories
seamlessly into the fabric of his re-election campaign. He engaged in
self-deprecating humor that even a detractor might find charming.

And then he left -- to a standing ovation -- shaking hands all the way to
the exit door of U.S.A. Industries in Bay Shore, where his campaign made
this first of three stops on Long Island yesterday.

Security people kept reporters from interviewing the workers at U.S.A.
until the president was on the way to his next stop.

But when workers were finally interviewed -- these people who made up the
bulk of the president's cheering audience in New York -- Bush's
performance turned out to be, if anything, even more impressive.

"No speak English," said the first worker, smiling apologetically.

"No speak English," said the second, third, fourth, fifth and sixth
workers way-laid in the crowd.

But you think the tax cuts should be made permanent, as he says?

"Sorry, no English," said another.

It is possible that President Bush could have drawn a crowd of several
hundred at lunchtime on the streets of Bay Shore to cheer his economic
policies, which can be summed up in two words: tax cuts.

But if that crowd is ready-made -- the work force of a small auto parts
factory whose owner has received tax breaks from the Republican-run state
and town governments, and who employs large numbers of non-English
speaking immigrants happy to work for $6 to $9 an hour with few benefits
-- why bother?

"I understand him a little bit English," said Nubia Guzman, a packer who
said she earns $7.50 an hour after four years on a job that Bush had
described in his speech as evidence of the success of his tax cutting
economic policies. She has no health coverage.

What did you like about him? she was asked.

"He nice," she said.

This may be all that matters in the long run. The candidate who wins is
usually the one people like the look and sound of, not the one they have
listened closely to. In this particular crowd, anyway, there were
probably few voters. Of those who spoke English, few said they were
registered.

It is the not-so-secret secret of every presidential campaign that most
crowds at most campaign stops are so much stage prop. They are there to
make a certain amount of noise, to look like a constituency the candidate
hopes to win the votes of -- in the Bay Shore factory, Hispanic voters --
and to be as unsurprising and well-behaved as security arrangements can
make them.

The campaigner is the only one with a speaking part in these
entertainments. And in yesterday's performance, Bush was a star. It
almost didn't matter that most of his audience didn't understand a word
he said. He gave off an aura of optimism that was magnetic.

In fact, he used the word optimism at least eight times during his
presentation. "I hope you get a feeling of the optimism ... " he said.
"It's gotta make you optimistic ... " he said. "I am very optimistic
about the future ... "

He was as upbeat as those people who do hour-long info-mercials. Optimism
poured out of him.

Optimism apparently will be one of the themes of his campaign. You don't
have to like Bush to see the brilliance of it. It is apparently the
counter-punch to the relentless attack of his presumed democratic
opponent, Sen. John Kerry (D-Mass.), who criticizes Bush for what he
terms Bush's many failures: failures of economic policy, of foreign
policy, of environmental and domestic policies, of political vision.

Optimism is a deep vein in the psyche of all people, Americans
especially; and if Bush succeeds at bottling it for his campaign, he will
win.

What would you like to do with your life?, a shipping clerk at U.S.A.
Industries named Wil Romero was asked. He is 26 years old. He thought for
a moment.

"I would like to be an American citizen," he said. 
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