SCOUTED : 'Reading Rainbow' and its elusive pot of gold

[Jean-Louis Couturier]

"It's wholesome, bright, and unpolluted by advertising tie-in gimmicks; it 
promotes literacy, and my children benefit from it enormously, so it's only 
natural that the PBS show "Reading Rainbow" is about to lose its signature 
butterfly wings due to a lack of funding."

http://www.csmonitor.com/2003/0710/p09s02-coop.html

Even though I was a bit old for the show, I did enjoy watching it.
It would be a shame to see Reading Rainbow disappear.
It seems that there is no room for more than 10 kids shows in America:

"Some corporations did come forward, only to be turned off by low ratings. 
"Reading Rainbow" - carried by 85 percent of PBS stations - has never made 
Nielsen's top 10 of all children's shows. (Other PBS programs, such as 
"Clifford" and "Arthur," are frequently among the top five shows.)"

:-(

Jean-Louis

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